About Aura
Why we’re building Aura.
Aura brings your wardrobe, personal colors and daily plans into one styling app. We’re building it in Vietnam so choosing what to wear starts with clothes you already have.
The team behind Aura
Aura was started by Thien Nguyen in December 2025 in Vietnam. It is a bootstrapped product, with no external funding, built for people in Vietnam and international markets.
We are building an AI styling app that connects personal color analysis, a digital wardrobe, outfit recommendations, and hairstyle previews. For product and technical inquiries, reach us at tech@aurawear.app.
Built around continuity
A useful stylist remembers context. Aura keeps your profile, wardrobe, saved looks, and preferences connected so each request can begin further ahead.
Designed for real life
Weather, occasions, comfort, coverage, and repeat wear matter. Aura treats them as practical inputs rather than decorative filters.
Honest about AI
AI can generate helpful combinations and still be wrong. Aura presents recommendations as inspiration and keeps editing, saving, visibility, and deletion controls with the user.
Aura, every day
Build style from your own context.
Explore how Aura connects profile, closet, and daily plans.
Features contact@aurawear.app